Overview & Role

ITHUBA Tanzania Limited is the licensed operator of the National Lottery of Tanzania.

It is part of ITHUBA’s expansion strategy from South Africa into East Africa.

The company secured the license to run the Tanzania national lottery in 2024.

Ownership & Partnerships

ITHUBA is a privately owned company based in South Africa.

In Tanzania, ITHUBA partnered with SF Group, a local entity, to jointly invest in the national lottery.

The partnership announced an investment of about USD 20 million to establish and operate the lottery.

Location & Contact

Official address: Plot No. 103, Kingsway / Kinondoni, Dar es Salaam, Tanzania.

Contact email: info@ithubatanzania.co.tz

Activities, Commitments & Initiatives

ITHUBA Tanzania emphasizes transparency, accountability, and fraud prevention in its lottery operations.

They began publishing draw results through social media platforms to build trust and visibility.

The lottery license handover was formalized in a public ceremony in mid-2024.

The operation is designed to generate significant prize pools and engage players across the country.

Scale & Impact

ITHUBA Tanzania secured the national lottery license in a competitive process involving multiple bidders.

Plans include distributing over TZS 120 billion in prizes through upcoming games.

The lottery operation is expected to create around 2,000 jobs in Tanzania.

The company has invested approximately TZS 50 billion into the setup of the national lottery.