Sales and Marketing Officers at Fastlink Safaris

Job title: Sales and Marketing OfficersDepartment: Sales and MarketingReports to: Station InchargeLocation: Kigoma, Iringa, and SongeaTravel required: 30%Job Summary:The Sales and Marketing Officer is responsible for promoting and selling Air tickets, tourism packages, and other travel-related services offered by Fastlink Safaris and Tours Limited. The role involves customer engagement, market research, partnership development, and ensuring high-quality service delivery to maximize sales and customer satisfaction.Key Responsibilities:1. Sales & Business Development

• Proactively sell Air tickets and tourism packages to individuals, travel agencies, and corporate clients.
• Develop and maintain strong client relationships to ensure customer retention.
• Identify new business opportunities and establish partnerships with hotels, tour operators, and other travel service providers.
• Negotiate deals with corporate clients to increase bulk ticket sales and travel service subscriptions.

2. Marketing & Promotions

• Develop and execute marketing strategies to promote ticket sales and tourism packages.
• Organize promotional campaigns, digital marketing initiatives, and social media advertisements to increase customer reach.
• Represent Fastlink Safaris & Tours at travel expos, industry conferences, and networking events.

3. Customer Service & Client Relations

• Provide excellent customer service by addressing inquiries, assisting with bookings, and resolving issues efficiently.
• Offer professional advice on flight schedules, fares, visa requirements, and travel regulations.
• Handle customer complaints and escalate complex issues when necessary.

4. Market Research & Competitive Analysis

• Analyse industry trends, competitor strategies, and customer preferences to optimize sales approaches.
• Monitor airline pricing structures and recommend competitive pricing models to management.
• Gather client feedback and use insights to improve service offerings.

5. Reporting & Performance Tracking

• Prepare daily, weekly and monthly reports on sales, marketing activities, and revenue generation.
• Track and evaluate the effectiveness of marketing campaigns and suggest improvements.
• Work closely with the finance department to ensure proper invoicing and payment tracking.

Qualifications and Skills:Education & Experience:

• Diploma or bachelor’s degree in Sales, Marketing, Business Administration, Tourism, or a related field.
• 2+ years of experience in sales, marketing, or travel consultancy.
• Knowledge of airline ticketing systems such as Amadeus, Galileo, or Sabre is an added advantage.

Technical & Soft Skills:

• Strong sales, negotiation, and business development skills.
• Excellent communication skills (verbal & written).
• Customer service excellence and ability to resolve client issues professionally.
• Proficiency in Microsoft Office and digital marketing tools.
• Ability to work under pressure and meet sales targets.

Key Performance Indicators (KPIs)

• Revenue Growth – Achieve and exceed monthly and quarterly sales targets.
• Customer Acquisition – Increase the number of new clients and corporate accounts.
• Customer Satisfaction Rate – Maintain high levels of client satisfaction and repeat business.
• Marketing Effectiveness – Successful execution of campaigns that generate leads and sales.
• Market Expansion – Establish new business collaborations and expand the customer base.
• Teamwork and collaboration
• Communication skills
• Problem Solving
• Time Management
• Professionalism and growth
• Interpersonal relationships
• Integrity and ethics
• Loyalty and commitment

Lines of Communication

• Reports to: Station In charge
• Works closely with: Sales Team, Finance Team, Operations Team, HR Department, and other Departments.

How to Apply:CLICK HERE TO APPLY